I hope that you are staying safe in these turbulent times. Personally, it has been encouraging to witness the collective power of governments, corporations and individuals to battle this threat to our society. As we work together to fight the pandemic, this also brings me hope that we can and will tackle the other significant threat to our future – climate change. We now have a valuable opportunity to reflect and plan our recovery, to implement our greener and more sustainable society.
I understand that current low or even negative oil prices may be tempting in the short-term, but we have run out of time to think this way. It’s paramount to invest in green and future-oriented technologies now. We have already developed many of the solutions we need, let’s use this opportunity to make the transition.
Like many of you, I have worked with renewables for decades. We have seen the incredible adoption and decreasing costs of wind energy. This pattern has been mirrored by a number of sustainable solutions, and this is great progress. However we are still pumping out significant volumes of harmful pollutants daily, and many industries are still struggling to find alternatives to kick their fossil addiction.
In 2015, I came across the concept of electro-fuel or power-to-x. The idea that we can convert carbon dioxide and hydrogen, made from renewable electricity and water, into carbon neutral liquid fuel. It blew me away! As the impact this will have in reducing carbon emissions became clear, I committed to bringing eMethanol to market at scale. It is time for eMethanol to follow the trajectory of wind energy, it is clear that the conditions are right and now’s the time.